{"id":36994,"date":"2026-03-10T14:20:39","date_gmt":"2026-03-10T18:20:39","guid":{"rendered":"https:\/\/www.pedroandretta.info\/index\/?p=36994"},"modified":"2026-03-10T14:21:48","modified_gmt":"2026-03-10T18:21:48","slug":"gestao-da-reputacao-online-2016-editorial-uoc","status":"publish","type":"post","link":"https:\/\/www.pedroandretta.info\/index\/2026\/03\/gestao-da-reputacao-online-2016-editorial-uoc\/","title":{"rendered":"Gest\u00e3o da reputa\u00e7\u00e3o online (2016) \/ Editorial UOC"},"content":{"rendered":"\n<p><strong>Gest\u00e3o da reputa\u00e7\u00e3o online (2016) \/ Editorial UOC<\/strong><\/p>\n\n\n\n<p>Todos n\u00f3s temos reputa\u00e7\u00e3o, quer queiramos ou n\u00e3o. Nas ruas, seu alcance \u00e9 limitado, mas a natureza da comunica\u00e7\u00e3o online permite que qualquer mensagem sobre n\u00f3s alcance um p\u00fablico global em poucas horas. Essa realidade nos obriga a trabalhar proativamente para construir e gerenciar nossa reputa\u00e7\u00e3o online. Este livro lhe dar\u00e1 as ferramentas para desenvolver uma estrat\u00e9gia pr\u00e1tica e f\u00e1cil de presen\u00e7a online.<\/p>\n\n\n\n<p>#Reputa\u00e7\u00e3oDigital #IdentidadeDigital<\/p>\n\n\n\n<p>Dispon\u00edvel em: <a href=\"https:\/\/openaccess.uoc.edu\/server\/api\/core\/bitstreams\/19fc5765-3272-443e-bb3a-c2054f28d2c6\/content\">https:\/\/openaccess.uoc.edu\/server\/api\/core\/bitstreams\/19fc5765-3272-443e-bb3a-c2054f28d2c6\/content<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"408\" height=\"600\" src=\"https:\/\/i0.wp.com\/www.pedroandretta.info\/index\/wp-content\/uploads\/2026\/03\/image-35.png?resize=408%2C600&#038;ssl=1\" alt=\"\" class=\"wp-image-36996\" srcset=\"https:\/\/i0.wp.com\/www.pedroandretta.info\/index\/wp-content\/uploads\/2026\/03\/image-35.png?resize=408%2C600&amp;ssl=1 408w, https:\/\/i0.wp.com\/www.pedroandretta.info\/index\/wp-content\/uploads\/2026\/03\/image-35.png?resize=204%2C300&amp;ssl=1 204w, https:\/\/i0.wp.com\/www.pedroandretta.info\/index\/wp-content\/uploads\/2026\/03\/image-35.png?w=680&amp;ssl=1 680w\" sizes=\"(max-width: 408px) 100vw, 408px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Gest\u00e3o da reputa\u00e7\u00e3o online (2016) \/ Editorial UOC Todos n\u00f3s temos reputa\u00e7\u00e3o, quer queiramos ou n\u00e3o. Nas ruas, seu alcance \u00e9 limitado, mas a natureza da comunica\u00e7\u00e3o online permite que qualquer mensagem sobre n\u00f3s alcance um p\u00fablico global em poucas horas. Essa realidade nos obriga a trabalhar proativamente para construir e gerenciar nossa reputa\u00e7\u00e3o online.<\/p><\/div>\n<div class=\"blog-btn\"><a href=\"https:\/\/www.pedroandretta.info\/index\/2026\/03\/gestao-da-reputacao-online-2016-editorial-uoc\/\" class=\"home-blog-btn\">Ler mais<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[21],"tags":[696,4166],"class_list":["post-36994","post","type-post","status-publish","format-standard","hentry","category-informeci","tag-identidadedigital","tag-reputacaodigital"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","views":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.pedroandretta.info\/index\/wp-json\/wp\/v2\/posts\/36994","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pedroandretta.info\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pedroandretta.info\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pedroandretta.info\/index\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pedroandretta.info\/index\/wp-json\/wp\/v2\/comments?post=36994"}],"version-history":[{"count":1,"href":"https:\/\/www.pedroandretta.info\/index\/wp-json\/wp\/v2\/posts\/36994\/revisions"}],"predecessor-version":[{"id":36997,"href":"https:\/\/www.pedroandretta.info\/index\/wp-json\/wp\/v2\/posts\/36994\/revisions\/36997"}],"wp:attachment":[{"href":"https:\/\/www.pedroandretta.info\/index\/wp-json\/wp\/v2\/media?parent=36994"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pedroandretta.info\/index\/wp-json\/wp\/v2\/categories?post=36994"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pedroandretta.info\/index\/wp-json\/wp\/v2\/tags?post=36994"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}